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April 1, 2009

Is it Safe to do Business in Latin America?

Whenever I travel to countries like Nicaragua, Guatemala and Colombia, people always ask me, “Steve, aren’t you afraid?”

My reply is always a resounding “No!” I love to visit these lovely countries and enjoy doing business with the dynamic entrepreneurs who are my consulting clients and friends.

This past week I conducted a Guerrilla Marketing seminar in Guatemala. The azalea, mimosa and jacaranda trees radiate in violet, lavender and rose-hued colors throughout Guatemala City. Yes, I walked the streets, enjoyed the lively energy and the lovely people of Guatemala. I felt safe.

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